Brand-safe AI workflow

On-brand AI prompts for APL bespoke artwork.

Answer a few questions and get a structured prompt you can paste straight into ChatGPT, Canva AI or any other image AI tool. Every prompt is built against the APL Brand Guidelines v2.0 — no logos, no fonts, no faces, no EGMs.

How it works

  1. 01

    Fill in the brief

    Pick artwork type, event details, hero element, theme, and formats.

  2. 02

    Copy your prompt

    One tap copies a structured, tool-aware prompt that respects APL brand rules.

  3. 03

    Download the logo

    The official APL logo auto-downloads with instructions for attaching it to your AI tool.

  4. 04

    Copy into AI

    Copy and paste this prompt into the selected AI model to generate artwork.

The brief

1 What kind of artwork do you need?

Pick the layout that matches your event structure. The form below adjusts to match.

2 Event details

Fill in the details for your event(s). Fields adjust based on the artwork type above.

3 What's the primary hero element?

The featured game type that anchors the artwork. Pick one.

4 Pick a visual theme

Existing series themes are pre-loaded with the right colour direction. Custom lets you describe your own.

5 Output formats multi-select

Pick every format you want a prompt for. We'll generate a tailored version for each.

6 Logo placement zone

Where should the artwork leave room for the APL logo? The prompt will reserve that area.

7 Which AI tool will you paste this into?

We'll tailor the prompt syntax (aspect ratios, negative prompts, reference image instructions) to match.

What this tool enforces

Every generated prompt automatically includes these guardrails — straight from APL Brand Guidelines v2.0, pages 23–24.

What AI is used for

  • Inspiration & concept exploration
  • Background scenes & supporting visuals
  • Drafting bespoke creative ideas
  • Reference material for Marketing requests

What's never put into AI

  • APL, APLPT, APL Million, Raise logos
  • Series or game logos & official fonts
  • Player, staff, TD or venue photos
  • EGMs, pokies or gaming machines

The simple rule

Use AI for ideas.
Use Marketing for brand.

Final artwork containing APL branding must be approved by Marketing/Cape before publishing.